AV / SCRIPTED CONTENT
Some stories are meant to be experienced.
Great scripts aren’t just about what people see and hear. They shape how audiences feel, what they remember, and why they care.
KANSAS CITY ROYALS
After a year apart, baseball became the perfect reason to come together again. A broadcast campaign built around the idea that baseball is at its best when it’s shared. This script positioned Opening Day not just as the start of a new season, but as the return of a community.
TODAYTIX TRUE FAN SEATS
Turning premium seats into a thank-you instead of a luxury. TodayTix True Fan Seats reimagined front-row tickets as a reward for Broadway’s most dedicated fans. I developed the campaign name and wrote this launch script for Mike Birbiglia, introducing the initiative through his signature voice.
100 YEARS OF THE HARLEM GLOBETROTTERS
Celebrating 100 years without making history feel finished. Written for the launch of the Harlem Globetrotters’ 100 Year Tour, this radio spot positioned the centennial not as a look back, but as the beginning of the team’s next chapter.